European Camping Group (ECG)

European Camping Group property

~£9.5m

Direct investment

Direct investment generated through third-party commitment: demonstrates benefits of our portfolio construction

Key Stats

  • ~£9.5 million investment alongside PAI Partners
  • Investment through PAI Europe VII as well as a direct investment
  • ECG is the fourth direct investment made alongside PAI Partners
  • Building on a strong relationship with PAI Partners
A leading European operator of premium campsites

Scale platform

More than 22,000 units in more than 310 sites across Europe, operating through a portfolio of premium brands:

  • Homair Campings Villages
  • Palmiers Ocean
  • Roan Camping Holidays
  • Eurocamp
  • Al Fresco Holidays
  • Marvilla Parks

Resilient

European outdoor accommodation market has generated resilient growth, including through the global financial crisis (GFC).

Multiple levers of growth

Multiple organic growth drivers and mergers and acquisitions (M&A) opportunities in a fragmented market.

Track record

ICG Enterprise Trust, PAI Partners, and ICG plc have track record of successful investments in the space.

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